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Rosa Alexandra, founder of Cool Digital Marketing
About us

The story behind Cool Digital Marketing


Cool Digital Marketing started in the Dominican Republic in 2016 with social media management and content creation. After arriving in Canada in 2020, Rosa Alexandra Rodríguez founded the agency here in 2022. Since then, she has supported businesses, professionals and organizations with strategy, design and content.

A Dominican based in Toronto, Rosa Alexandra Rodríguez combines her experience in marketing, content creation and community involvement to build personal strategies aligned with each brand. Her work focuses on connecting ideas with the people they want to reach and supporting their growth.

Today we work with businesses, organizations and professionals in Canada, the United States and the Dominican Republic, from brand identity and graphic design to digital campaigns, social media management and REPRESENTA™, our personal brand service.

  • Community We build relationships and communication with a sense of belonging.
  • Creativity We shape ideas in a clear and original way.
  • Integrity We work with honesty, responsibility and consistency.
  • Growth We help brands move forward with strategy and intention.
Leadership

Who leads Cool Digital


Rosa Alexandra Rodríguez and Manuel Pérez of Cool Digital Marketing at a desk
  • Rosa Alexandra Rodríguez

    Founder & CEO

    Leads Cool Digital Marketing: strategy, clients and the team.

    rosaalexandra.com

  • Manuel Pérez

    Co-founder & CTO

    Leads technology at Cool Digital: websites, CRM, email, domains and infrastructure.

    manuelperez.ca

7+Years of experience
30+Clients served
3Countries served
CDM Growth Framework™

How we help your brand grow


Three steps, in order: people see your brand, trust it and choose it.

  1. Visibility

    We identify where your audience is and position your brand so it is seen on social media, in search engines and on the platforms that matter.

  2. Credibility

    We build the content, design and authority signals that make your audience trust you before they meet you.

  3. Growth

    We run campaigns and optimize conversions to support the sustainable growth of your business.

Testimonials

What our clients say

Luís BriceñoPresident, Toronto Hispanic Chamber of Commerce

Working with Cool Digital and Rosa Alexandra as our Marketing Manager has brought great benefits to THCC. Thanks to her knowledge, discipline and dedication, our social media visits have steadily increased since she joined. Rosa is highly effective at identifying our needs and providing strategies that seek the strategic positioning and growth of our brand. It is a true pleasure to highly recommend Rosa Rodríguez.

5 out of 5 stars

Junior SantosAfro-Roots Latin Jazz concert

Working with CDM has been a very positive and enriching experience as we planned and promoted our Afro-Roots Latin Jazz concert.

Rosa’s support has gone far beyond design and marketing: she has given us guidance, motivation and valuable strategies to shape our ideas and put them into practice.

We especially value Rosa’s willingness to guide us at every stage, bring creative ideas and help us see new possibilities to promote this event and connect with our audience.

Having this support has been key to moving forward with more confidence and clarity on a project so meaningful to us and our community. The support of Rosa and CDM has been invaluable. Thank you so much! 100% recommended.

5 out of 5 stars

Milly Feliz, MA, RPClinical Director, The Wise Self

Working with Cool Digital and Rosa Alexandra has been a godsend for my business! She is creative, diligent and extremely professional, and she has helped my business enormously, especially with brand creation and social media engagement. I recommend their services!

5 out of 5 stars

Euli OlivoFounder & General Manager, Larimar Employment Inc.

Working with Cool Digital and Rosa Alexandra as our Marketing Manager has been a game changer for our company. Our social media accounts are well looked after, the service is excellent, very professional, and they always go the extra mile. Highly recommended!

5 out of 5 stars

Free consultation

Let’s talk about your brand

Book a free 20-minute consultation or a brand diagnosis, Monday to Thursday 9 a.m. to 5 p.m. and Friday 9 a.m. to 4 p.m. Toronto time (ET).